Five dozen companies that specialize in women’s health products and services say Facebook often rejects their advertisements for their objections containing “adult content,” according to the justice justice report published this week. Facebook Advertising Policy prohibits reproductive health products or services that focus on sexual pleasure, but anecdotes from the central justice justice company both interviewed or surveyed Paint Platform images that enforce the guidelines in a way that seems arbitrary and sexist 60 companies that take part in the report are all rejected by Facebook at one point or the other. About half said they also have their accounts suspended by social media giants. One of these companies is Joylux. It offers Gold Vfit, a product that can be used by women to strengthen their pelvic floor. “Because of the nature of our products, it looks,” CEO of CEO Joylux Colette told the New York Times Facebook and other companies believe it is “pornography”.
Since 2017, Joylux claims Facebook has turned off the ad account twice. It is said that the company has never given a reason for the action. It also claims Facebook has automatically denied ads that include “vagina.” It’s something meta, a Facebook parent company, dispute. A spokesman for the company told Engadget did not enforce a blanket ban on keywords such as “vagina” and “menopause.” Instead, he said, consider “how each ad is positioned Facebook adscenter for justice intimacy With the help of an agent who specializes in rejection of interesting advertisements, Joylux has managed to get ads on Facebook in recent years. However, the company must change the copy to the point where the advertisements do not help consumers. “We can’t show what the product is like and we can’t say what it is,” Joylux told the New York Times.
A meta spokesman told Engadget his enforcement was not perfect and sometimes it made a mistake. The company also records it has the current policy as part of trying to take into account what people need from various countries and culture will take advertisements that promote adult products “We welcome ads for sexual health products but we forbid nudity and have specific rules about how this product can be marketed on our platform,” said the spokesman. “We have provided details to advertisers about the type of product and what descriptions we allow in advertisements.”
What makes Facebook action in this instance frustrating for 60 companies that take part in the report is that they believe Meta has not applied the same standard as targeting ads. “At present, it is arbitrary where they will say a product is or not permitted in a way that we think is truly a sexistone and lack of understanding of health,” Jackie Rotman, founder of the center of justice intimacy, was told time Until then, the organization found advertisements that promote erectile dysfunction pills that promised “wet American summer.” Another, promoting lubricant, said the lotion was “made only for the time alone man.”